OBATA creates a series of globally recognized award-winning annual reports that build off a continuous theme
CLIENT
Fortune Brands
PROJECT
Annual Reports
SERVICES
- Reporting Discovery
- Report Design
- Interactive PDF
- Infographics Design
- Print Supervision
Situation
Maximizing long-term value is a consistent shareholder message woven through each of these annual reports. Each report builds upon the next.
OBATA designed these award-winning annual reports for Fortune Brands Home & Security. Fortune Brands is a home and security products company built on industry-leading brands and innovative cabinetry, plumbing, door and security products.
2015 ANNUAL REPORT
The Story Begins
OBATA worked collaboratively with Fortune Brands to organize content into a structure and attractive design that facilitates an understanding of the company’s positioning and visualizes the company’s strong performance data.
By grounding our work in an understanding of the company’s goals, challenges, strategies and audiences, we delivered a creative solution that will lead their audience to better understand and embrace Fortune Brand’s investment proposition.
RECOGNITION: 2015 LACP VISION AWARDS
The report received the Platinum Award for excellence in LACP’s Annual Report Competition. Judging results received a total score of 99 out of a possible 100. The annual report was recognized as:
- 2015 Platinum Winner Worldwide
- Top 100 Annual Reports worldwide, ranking at #13 among all reports worldwide
- Most Engaging Report Worldwide
2016 ANNUAL REPORT
The Story Continues
Fortune Brands’ investment mantra “Maximizing Long-Term Value” has remained consistent and unwavering.
This year Obata reinforced the company’s mantra with the declaration “It’s What We Do.” To add visual impact, we used a full-page product photo highlighting a close-up detail of a “hot” faucet valve. It was a great visual to segue into the company’s five years of remarkable growth achievements as well as highlight one of the company’s recent acquisitions.
RECOGNITION: 2016 LACP VISION AWARDS
The report received the Platinum Award for excellence in LACP’s Annual Report Competition. The annual report was recognized as:
- 2016 Platinum Winner Worldwide
- One of the top 50 annual reports worldwide, ranking at #12 among all reports reviewed for the 2016 fiscal year.
2017 ANNUAL REPORT
In the end, it’s a Growth Story
The Fortune Brands 2017 annual report continues to build on the theme established in the 2015 report and reinforced in the 2016 report: Maximizing Long-term Value.
Simple messaging, beautiful home product photography, and visualizing key performance data and metrics combine to tell a powerful growth story.
By grounding our work in understanding the company’s goals, strategies, and performance, we continue to deliver elegant creative solutions that lead their audience to better understand and embrace Fortune Brand’s investment proposition.