Approach
We pride ourselves on being both natural extensions of internal client teams as well as problem-solving partners.
Our passion for simplifying complexity paired with our deep breadth of in-house capabilities and proven methodologies, positions Obata as a leading creative agency that moves at warp speed.
Strategy
We hit the ground running with your team to gain a broader, holistic perspective of your industry, landscape, and audience(s). Our goal is to understand what drives your business, inspires your employees, and drives audiences to your products and services. Leveraging the insight learned during this phase, our team confidently crafts strategies to build a framework for success.
- Discovery
- Researching
- Consulting
- Strategy
- Planning
- Client Workshops
Design
With a plan of attack, our team kicks it into high gear, bringing your story to life. We purposefully design an integrated approach to help bring clarity, understanding, and maximum impact across all media.
- Creative Development
- Moodboards and Storyboards
- Prototyping
- Content and Image Development
- Marketing and User Testing
Implementation
We get it done and we get it done right. Driven by focus and efficiency, our specialists build out projects and platforms using current tools, technologies, and industry best practices.
- Website and App Development
- Digital Content and Image Production
- Print Production and Print Management
- Video Production
Support
You never stop evolving. Nor do we. We feel that analyzing and optimizing each project is just as important as the execution.
- Analyzing and Reporting
- Email Automation
- Optimizing
- Maintenance and Management
Our Capabilities
Below is a list of the more common capabilities that we help our clients with. It may seem like a long list, but really it’s just scratching the surface.
- Brand Architecture
- Brand Extension and Application
- Brand Guidelines
- Brand Logo and Identity Design
- Brand Name Development
- Brand Strategy and Positioning
- Copywriting and Editing
- Annual Reporting: Annual Reports, 10-K Wraps and Community Reports
- Sustainability Reporting: CSR Reports, ESG Reports and Sustainability Reports
- Digital Advertising
- Digital Content Strategy
- Digital Lead Generation
- Email Marketing
- Environmental Graphics
- Infographic Design
- Motion Graphics
- Photo: Studio, Location and Drone
- Product Packaging
- Sales & Marketing Collateral
- Video: Studio, Location and Drone
- Website and App Development
- Website Content Management Systems (CMS): Kentico and WordPress
- Website Performance Reporting & Analytics
- Website Search Engine Marketing and Optimization
- Website UI/UX Strategy and Design